I scream. You scream. We all scream for ice cream.


We all remember the excitement that hearing the ice cream truck coming down the street brought us as kids, but we don’t often talk about how much excitement it brings us as adults. Unless of course you are a member of the Lifesquire team. Our team really loves Roxy’s Ice Cream Social. So much so that it is a topic of conversation on a daily basis. As a team we share the high’s and low’s of our days by email every night, and we noticed that every day someone’s high involved having Roxy’s or someone’s low involved not having Roxy’s. 


One day we had the brilliant idea, “What if Lifesquire had it’s own flavor at Roxy’s?” Genius! We took a vote as a team and decided that we would do a Blueberry Lemon Sorbet. The amazing staff at Roxy’s got to work and began to develop this yummy flavor, and we began to plan our ice cream party. 

The big day finally rolled around. We were going all out for this party. We brought balloons and the smiling faces of our staff and their friends and families. Perhaps the most exciting part of the party was that we were going to be able to bless one of our favorite non-profits, The Homeless Alliance, by matching the proceeds from our flavor.


The whole night was full of laughter and smiling faces. Thank you so much to everyone who came out to support LifeSquire and The Homeless Alliance. We are so glad we get the opportunity to be a part of your lives and to be a blessing to this city. Go out today and enjoy some Roxy’s ice cream.